Hello, I’m Jeff Wiehler.
Writer & UX Designer in Calgary, Alberta
My focus is the words on a website. How they’re organized. What they are trying to achieve. What they look like. And what they say.
I got into this field because it is a balance between analytical and creative—a parallel of my background in chemistry, journalism and user experience design.
For grassroots groups in Alberta to global brands, my roles include copywriter, designer, front-end developer and user experience strategist.
No matter the project, the core of my work is clearly communicating with a purpose.
Understand
Define organizational goals and research what the reader is expecting.
Organize
Transform complexity and make information clear and accessible.
Create
Connect the words with the design, function and purpose.
Trvlar UX Design Research
The Crochet Wildlife Guide Award-Winning Book
“Your willingness to dive in and learn about our business certaintly shows.”
Judy Searle, Director of Consulting Services
LaMarsh Global
“You really have a talent for putting ideas into words.”
Kathleen Jones, Audiologist & Clinic Owner
Professional Audiology
For agencies
I write user-focused website scripting, SEO content and copy.
For non-profits
I connect communications strategy with implementation.
For global brands
I simplify technical info with clarity and precision.
Send me a message
I am currently working with the Alberta Environmental Network, Zoolstra, LaMarsh Global and Wizardworks.
Contact me about upcoming availability.