Hello, I’m Jeff Wiehler.

Writer & UX Designer in Calgary, Alberta

My focus is the words on a website. How they’re organized. What they are trying to achieve. What they look like. And what they say.

I got into this field because it is a balance between analytical and creative—a parallel of my background in chemistry, journalism and user experience design.

For grassroots groups in Alberta to global brands, my roles include copywriter, designer, front-end developer and user experience strategist.

No matter the project, the core of my work is clearly communicating with a purpose.


Define organizational goals and research what the reader is expecting.


Transform complexity and make information clear and accessible. 


Connect the words with the design, function and purpose.

Crochet Pattern Generator screenshot
Crochet Pattern GeneratorUX DesignResearchDev

TrvlarUX Design Research

The Crochet Wildlife GuideAward-Winning Book

Land Use Planning HubUX DesignWriting

“Your willingness to dive in and learn about our business certaintly shows.”

Judy Searle, Director of Consulting Services
LaMarsh Global

You really have a talent for putting ideas into words.”

Kathleen Jones, Audiologist & Clinic Owner
Professional Audiology

For agencies

I write user-focused website scripting, SEO content and copy.

For non-profits

I connect communications strategy with implementation.

For global brands

I simplify technical info with clarity and precision.

Send me a message

I am currently working with the Alberta Environmental Network, Zoolstra, LaMarsh Global and Wizardworks.

Contact me about upcoming availability. 

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